Use cases/Education

Every family researches. Every one of them finds you.

Parents and students ask AI, search and social the same questions in the same few weeks. The team has your answers there first, in the languages they search in.

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Yasmin and 69 specialists

Before the open day, they ask

“Is a coding course worth it for a beginner?”

A student asks an AI engine, a parent searches. Here is who each one names today, before the team has written a page.

  • ChatGPT
    1. 1CodeFirst
    2. 2Launchpad
    You: not named
  • PerplexityPerplexityPerplexity
    1. 1CodeFirst
    You: not named
  • GeminiGeminiGemini
    1. 1Launchpad
    2. 2CodeFirst
    You: not named
  • AI OverviewsAI OverviewsAI Overviews
    1. 1CodeFirst
    2. 2Launchpad
    You: not named
  • TikTok
    1. 1CodeFirst
    You: not named
  • AI OverviewsAI OverviewsGoogle search
    1. 1CodeFirst
    2. 2Launchpad
    3. 3Byteway
    You: #14

Illustrative · every school named is invented

One chat with Yasmin. The whole team behind it.

You brief the CMO, or she spots it first. Specialists join the reply, do the work in your tools, and anything that goes out waits for your yes.

  1. 01You ask, or Yasmin spots itA brief in chat, or a signal she picks up herself
  2. 02The team worksSpecialists read your data and draft in your tools
  3. 03It asks before it shipsAnything public, priced or paid waits for your yes
  4. 04It measuresRe-checked against the goal you set
On this job: Mina, Omar, LarsSample workspace · invented brand

Three moments you're losing today.

  1. Moment 01Intake weekToday

    Families compare five schools. Yours isn't in the answer.

  2. Moment 02In ArabicToday

    Half your families search in another language. Your site doesn't.

  3. Moment 03Open dayToday

    Announced once, on one channel.

5 specialists on Education. Each one reports to Yasmin.

Every one of them works in your own tools, and knows what to ask you before acting.

Education team · 1/5
Search

Reads what students and parents search in the weeks before intake.

Works in
  • Search Console
  • WordPress
  • Instagram
  • TikTok
  • Meta
  • Google Ads
Asks you first
Before changing a course page
Reports to
Yasmin · CMO

Every engine, every Monday. Read the way a buyer reads it.

Mina asks the questions your buyers ask on every AI engine and Google, and shows who gets named, in what order, and where you're missing.

  1. 01Your rival, marked in every answer
  2. 02Google and AI answers in one read
  3. 03The pages that would change it, listed
app.naridon.com/northgate/placementsSample workspace · invented brand

Same question. After the pages exist.

Scroll, or drag the seam. Illustrative: the same check in intake week, once the beginner's guide and the Arabic course pages are live. A scenario, not a result.

app.naridon.com/northgate/placementsSample workspace · invented brand
After the pages existToday

What it handles for a school.

  • 01Course pages

    Fees, outcomes, FAQs, written to be quoted.

  • 02AI answers

    Whether you're named when families ask.

  • 03Reels and posts

    Timed to intake.

  • 04Languages

    Every page in the ones your families use.

From the first signal to next week's plan.

Next week, on one calendar. An owner on every slot.

Ask for the week and it lands as a calendar, each piece with the specialist who owns that channel. The bolt marks what waits for your yes.

  1. 01Content, SEO, social and ads in one view
  2. 02Saved to Work & goals
  3. 03Public or paid work is gated
app.naridon.com/northgate/workSample workspace · invented brand

The plan opens beside the chat. Steps, owners, and the gates.

A bigger goal becomes a team plan: ordered steps, who runs each, what it waits for and what it delivers. Three experts review it before you see it.

  1. 01Every step has one owner
  2. 02Dependencies are explicit
  3. 03Publish and Spend steps ask first
app.naridon.com/northgate/goalsSample workspace · invented brand

Where it stops. And asks you.

These come to you as cards like these. One tap to approve, one to hold.

  • Waits for your yesRule 01Outcome claims

    Only what you can show.

  • Waits for your yesRule 02Fees

    Only what you've given it.

  • Hard stopRule 03Students' faces

    Never used without consent.

  • Hard stopRule 04Spend above your cap

    Never.

Approve from email. No new tool for admissions.

Anything with a student's face comes to admissions as one email, consent already checked. Approve from the message itself.

  1. 01Reels previewed in the email
  2. 02Consent checked before it reaches you
  3. 03Approve, hold or open in Naridon
mail.google.com/mail/u/0/#inboxSample workspace · invented brand
Search mailActive
1 of 48

Intake week: 3 reels need your yes Inbox×

Yasmin · Naridon <team@naridon.com>to me 8:30 AM (2 hours ago)

Hi Sofia,

The beginner's guide went live yesterday. Lars cut three reels from it for intake week, each linking back to the guide. They show students, so they wait for you.

A day in classInstagram · Mon 6 PMFirst project in 60sInstagram · Wed 6 PMOpen day, SaturdayInstagram · Fri 5 PM
Approval · OutwardWhat3 reels on Instagram across intake weekConsentEvery student shown has a signed form, checked by Harjit

Yasmin
Your marketing team at Naridon · Northgate Academy workspace (sample)

ReplyReply allForward

Plugged into admissions. Timed to the weeks families decide.

The team reads enquiries and what families search, in every language they use, then publishes where they look during intake.

Yasmin and the team
  1. 01 · Where you approve
    • GmailReels and ads, approved from email
    • Google DriveConsent forms, checked first
  2. 02 · Where enquiries live
    • HubSpotEnquiries by source
    • TypeformOpen day sign-ups
    • Search ConsoleWhat families search, in 3 languages
    • AnalyticsWhich pages bring enquiries
  3. 03 · Where it publishes
    • WordPressCourse pages, guides, fees
    • InstagramReels from real classes
    • TikTokFirst projects in 60 seconds
    • YouTubeOpen day, recorded
  4. 04 · Where it spends
    • Meta AdsOpen day, capped
    • Google AdsCourse searches in intake weeks

Concept · some connections are planned, shown as the team will use them

Other use cases. Same team, a different goal.

All use cases

SEO and GEO for schools and course providers. Found in intake week.

Naridon is an AI marketing team for schools, colleges, bootcamps and course providers. It does SEO, getting course pages to rank on Google, and GEO, getting your courses named when students and parents ask ChatGPT, Perplexity or Google's AI Overviews where to study. It reads what families search before intake, writes honest guides, cuts reels with consent, and measures enquiries, with admissions approving anything that shows a student.

What the team does · Education SEO and GEO
WorkFor search (SEO)For AI answers (GEO)WhoHow often
Course pagesCourse schema, outcomes, fees, datesFacts an answer can quoteFionaBefore each intake
Beginner guidesRank for “is it worth it” searchesThe guide the answer citesSofiaMonthly
Answer checksSearch Console positionsChatGPT, Perplexity, Gemini, AI OverviewsMinaEvery week
Reels and open-day postsBrand searchesMentions on the platforms students useLarsIntake weeks
Enquiry reportingWhich pages start enquiriesWhich answers send familiesEthanEvery Friday

Key terms

GEO
Generative engine optimization: being named when students ask AI where to study. Not geographic.
Intake
The weeks families decide and enrol: when marketing matters most.
Course schema
Markup telling engines a page is a course, with provider, length and cost.
Consent form
A signed yes from anyone shown in a post. Checked before it reaches you.
Enquiry
A family or student asking about a course: the number the team works toward.
AI Overviews
The AI summary Google shows above its results.

Education questions, answered.

Talk to the foundersSee pricing

How do students find courses with AI?

Many ask ChatGPT or Google's AI which course to take, then visit the two or three it names. Naridon checks those answers every week and builds the pages they quote.

What is GEO for education?

Generative engine optimization for schools means getting your courses named and cited in AI answers about where to study. It works through clear course pages, honest guides and facts that match everywhere.

Will it post photos of our students?

Only with signed consent, checked before it reaches you. Anything showing a student waits for admissions to approve.

Can it help in intake season?

That's when it plans hardest: guides weeks ahead, reels across intake week and ads inside your cap while families decide.

Does it work in other languages?

Yes. It reads what families search in each language and writes pages for them, all approved before they go live.

What needs my approval?

Anything that goes out. Admissions can approve from email without logging in to anything new.

How soon will we see enquiries?

Pages can ship in the first week. Search and AI answers take weeks to change, and nobody can honestly promise a ranking. Friday's report shows enquiries by source.

How much does it cost?

Starter is $1,049 a month, Growth $1,799 and Enterprise $5,099, each set up with you on a call with the founders. Every plan gets the whole team; plans differ in monthly credits (12,000 / 36,000 / 120,000).

Meet the whole team.

SEO, AI answers, content, social and ads. One chat, seventy specialists, inside the limits you set.

Talk to the foundersSee pricing →